IN-DEPTH RESUME
What's the most effective way to tell your story? It depends on why the story matters, who's receiving it, and what action you hope to inspire. Let me help you find that sweet spot. Over my long career as a copywriter, I've always sought to identify and enhance each story's through-line. Looking through my clients' eyes, I affirm, enliven, and strengthen their stories. More recently, I've expanded my focus to include editing other writers’ work, strengthening their impact, smoothing their flow, and preserving their unique voice. I recognize that the world is full of good people who are not-so-good writers, and as a seasoned wordsmith, I'm here for them. How can I help you tell your story?
About Me
Featured
Work
EDUCATION SECTOR (partial list)
• Oct 2020 (current): Content Marketing Lead & Blog Manager, Leoni Consulting Group. LCG is social media marketing agency focused on the education sector. I’ve written and produced blogs and show notes built from podcast interviews with higher ed leaders and EdTech marketing specialists. My primary project for this client has been elevating the voices and brand of the University Innovation Alliance.
• May 2018 (current): Story Consultant/Project Editor, Justine Ryan (author). I develop content for a preK-level storytelling podcast series and related products. My work on this project includes co-creating a warm, imaginative world that invites young children to explore the wonder, possibilities, and learning opportunities they encounter in everyday life.
• Mar 2017 (current): Freelance Blog Editor, Leoni Consulting Group, Cool Cat Teacher, and private clients. I work with authors of education-themed blogs to streamline and strengthen their content on tight publishing schedules.
• Jan - Jun 2019: Media Consultant, Center for Inspired Teaching. In this interim role, I created social media posts, newsletters, and blogs for an educational nonprofit supporting new teachers in DC-area public schools. I elevated an established brand voice that embraced positive messaging and actionable content around engagement-based learning and educational equity.
• Apr 2014 - Sep 2016: Editor, George Lucas Educational Foundation. My duties at GLEF included developing, editing, and producing blog and article content; fine-tuning Edutopia guest blogs by educators; shaping the voice of increasingly popular Schools That Work feature; and supporting editorial needs across all teams. During this period, Edutopia.org sessions grew by 48% (from 2.3 million to 3.5 million).
• Oct 2011 - Mar 2014: Editorial Consultant, George Lucas Educational Foundation. Working remotely, I copyedited Edutopia blogs, communicated with bloggers, became integral to the editorial process, and was offered a full-time, on-site position.
• Dec 2009 - July 2011: Professional Aptitude Council. I researched and wrote historical and political trivia quizzes for an adult learner audience.
• Mar - June 1999: Writer, Presage Software Development Company. I wrote the voiceover script for The Learning Company's Arthur's Kindergarten: Arthur's Treehouse Adventure educational title, creating new character interactions within an established children's entertainment franchise.
• Jan 1984 - July 1995: Managing Editor/Business Manager, EKS Publishing. As the sole employee of a small press that created and sold foreign language educational materials, I had a long, successful, hands-on-learning career in traditional textbook publishing and niche marketing, overseeing the development, publication, and sale of numerous titles and supplementary products.
DIGITAL EDITING (partial list)
• Sep 2017 - Oct 2020: Copyeditor, Horoscope.com. I edited astrology-related articles and web copy for grammatical accuracy, consistency of tone, and clarity of ideas.
• Feb - June 2017: Freelance Copyeditor, Rushcube. I served as QA editor and gatekeeper for a steady stream of marketing content from multiple writers while maintaining a consistent brand voice for several aerial sports and services franchises.
• Sep - Dec 2016: Technical Editor, George Lucas Educational Foundation. I copyedited a high school AP physics curriculum in development by the Lucas Educational Research team.
• Oct 2009 - Feb 2011: Freelance Copyeditor, Pink Fog Studios. I edited drafts of client-facing instructional content and other service-related collateral for a photography studio.
• Sep 2004 - Junbe 2005: Freelance Writer/Copyeditor, Glodow Nead Communications. I launched my career as a professional editor by reviewing, editing, and rewriting early-draft lifestyle industry press releases for a boutique PR firm. Accounts included Conde Nast America, Nieman Ranch, and PlumpJack.
BOOK EDITING (partial list)
• Feb - May 2020; Jan - Sep 2022; Mar - Apr 2024: Book Editor, Lori Desautels (author). I performed advisory edits for clarity and consistency on three compassionate handbooks for bringing brain-based research to trauma-informed schools:
• Connections Over Compliance: Rewiring Our Perceptions of Discipline (Wyatt-MacKenzie Publishing, 2020)
• Intentional Neuroplasticity: Moving Our Nervous Systems and Educational System Toward Post-Traumatic Growth (Wyatt-MacKenzie, 2022)
• Body and Brain Brilliance: A Manual to Cultivate Awareness and Practices for Our Nervous Systems (TeacherGoals, 2024)
• May - June 2018: Developmental Editor, John Nicholas Gross (author). I reviewed and advised on a late-stage draft of Prisoners in Paradise: Odyssey of an American Child Vagabond in Greece (Kindle Direct Publishing, 2019), a wild, compelling memoir.
• Jan - Mar 2012: Copyeditor, Mae Silver (author). I edited the final draft of Too Hot to Hide: Remarkable Women of Fort Lauderdale (Ord Street Press, 2012), a regional feminist history. This project required active participation by the publisher, who had already built the manuscript in InDesign.
• May - Oct 2011: Developmental Editor and Copyeditor, Abe Feinberg (author). I consulted on, organized, and copyedited Every Child Left Behind: Public Ignorance is the School Administration's Best Friend (Xlibris, 2011; CreateSpace Independent Publishing Platform, 2014), a teacher's memoir/case study.
• Feb - June 2011: Copyeditor, Mary Sue Wallace (author). I edited the final drafts of Manifest Happiness: A Guide to Joyful Living and Golconda - The Golden Chrysalis: Ushering in the Age of Genius (both self-published, 2011), two personal explorations of human potential.
• May - June 2010: Developmental Editor, Val Gunn (author). I was initially hired to develop the back-cover copy for a fantasy thriller novel In the Shadow of Swords (Independent Publishers Group, 2011). The client then hired me to consult extensively on character development and narrative details.
HEALTH LITERACY
• Mar - May 2018: Editor, Dr. David Wise (author). I edited articles by the National Center for Pelvic Pain Research’s director to enhance his reassuring message and health literacy focus about a debilitating medical condition.
• June 2004 - Dec 2012: Script Writer/Editor/Producer and PR Writer, On the Path Productions. Journalist Christopher Springmann hired me to edit transcripts of his healthcare-related interviews into short radio format. This ongoing project expanded to include audio magazine segments and client podcasts. I went on to produce multiple series of shows and developed new health literacy content for the "Life Love & Health," "Body Language," and "Your Health Matters" brands. I also wrote and sent a monthly newsletter and semi-monthly press releases.
APP DEVELOPMENT
• May 2010 - Dec 2011: Writer, tribalmedia. I developed mobile app content for a recruiting initiative by Deloitte and later helped with a weather app for Intellicast as well as a client site redesign.
MARKETING COMMUNICATIONS (partial list)
• Jan - Feb 2023: Copywriter, Madcap Labs. Without replicating any language, I paraphrased the full content of one website for a competitor’s site.
• Feb 2019 - Jan 2020: Copywriter/Editor, GreenCitizen. I upgraded existing web copy, developed new blogs about sustainable living, and strategized about brand expansion for an e-waste recycling company.
• Jan 2018 - Apr 2019: Writer, Sinegal Estate Winery. I contributed to a small winery's brand repositioning campaign by crafting a new voice for their marketing emails.
• June - Aug 2017: Writer, CO-NECT. I helped an entrepreneur envision his online presence for a local/global small business network.
•Mar 2017 - June 2020: Writer, Michele Thomas Photography. I wrote a positioning statement, bio, and descriptive text for this client's website and promotional materials. I later helped her create and refine pitches for a documentary filmmaking project.
• Nov 2004 - June 2007: Writer/Editor, Questus. After working with founding partner Jeff Rosenblum on an entertainment-based side project, hge brought me into his digital marketing business to write and edit site copy, case studies, and direct mail. for digital marketing studio. I also developed a series of thought leader pieces with staff members.
• Dec 2004 - Oct 2006: Copywriter, High Voltage Interactive. I wrote advertorial copy for several online educational market brands (AIU, Colorado Tech, Kaplan, Thunderbird, U of Phoenix, Virginia College Online, Walden University). Additionally, I helped CEO Paul Epstein develop a number of thought leader pieces.
• Dec 1998 - June 2000: Web Game Writer & Copywriter, Phoenix Pop Productions. I developed and wrote the award-winning Spychaser game for a campaign by 3Com; brand identity material for the video-sharing product SpotLife; and friendly, enabling site copy for the financial product SparkCharge.
HUMAN RESOURCES
• Apr - May 2017: Copywriter, Recommnded. I partnered with the principal and designer of a video-focused HR start-up in a short, intensive, iterative process to generate and refine their web copy.
• Jan 2008 - Aug 2010: Freelance Copyeditor, Resume Writer 1. I copyedited resumes, providing quick turnaround for job seekers in a wide variety of industries.
WEB/SOFTWARE-BASED ENTERTAINMENT (partial list)
• Feb 2010 - June 2014: Writer, Horoscope.com. I wrote weekly romantic horoscopes, amusing personality quizzes based on astrological themes, and short articles examining the supernatural roots of contemporary customs.
• June 2005 - July 2009: Writer, The Astrologer.com. I wrote short, long, and themed horoscopes for SMS-format subscription or public access on the client's sites.
• Nov 2000 - Feb 2001: Writer, Mondo Media. I wrote and edited a weekly newsletter about the bizarre, wild, and irreverent Mondo Mini Shows animation features.
• June 1997 - Apr 2004: Horoscope Writer, Astrology.com/iVillage. Over the course of almost seven years with this client, I wrote a wide assortment of themed daily, weekly, monthly, and yearly horoscopes, ranging from 1200 words to 84 characters.
• Feb 1997 - Sep 1998: Lead Writer, CircumStance Design. I researched and wrote the voiceover script and supplementary text links for Fox Interactive's James Cameron's Titanic Explorer three-disc (CD-ROM) reference title. I also helped develop material on a project for marketing futurist Faith Popcorn.
PRIVATE CLIENTS (partial list)
• Aug 2024 - present: I am developing a documentary film script setting an individual biography in the context of larger cultural moments.
• Jan - Aug 2020: I ghostwrote emails for a property management company CEO.
• 2011 - 2013: Creative Consultant. I advised on manuscripts by a published mystery author, two first-time novelists, two first-time memoirists, and an amateur playwright.
• Nov 2010 - Oct 2013: Narrative Ghostwriter. I worked extensively with a non-English-thinking biblical scholar to create a fictionalized memoir.
• Feb 2010 - Feb 2012: Ghost Editor. I assisted with the personal and professional correspondence of a foreign-born U.S. businessperson.
PRO BONO WORK
• Sep 2007 - June 2010: WriterCoach Connection. I supported middle school students on their classwork and homework assignments in English-language arts, civics, and history.
My Skills
• Identifying narratives
• Invention and strategy
• Stylistic flexibility
• Line/content/developmental editing
• Detail focus and economy of language
• Speed and efficiency
• Hands-on learning
• Respect for deadlines
• Active listening
• Team spirit
Other Clients and Brands
• Ad MOO (Takara, Choya, Kissui)
• Adchemy
• AirLocker
• Brainworks.net
• Breeze Brook
• Brian Sztabnik (Talks With Teachers Media)
• Caldera Labs
• Caliban Research Labs
• Children's Lost Loved Ones
• CitySearch
• Collaborate Advertising & Strategy (Franklin Templeton, Action Ace)
• Demand Media (eHow.com)
• DemandStar
• Diesel Design
• Digital Artists & Writers Group (Mastercard)
• DS Digital
• EliteBrains
• G1V1NG LLC
• Healthy U of Delmarva
• Ideacast Network (evote.com)
• Ikonic Interactive
• IMSI
• Knowlton Productions
• Leagas-Delaney (Adidas)
• Litigation Media Group
• Madcap Labs (Universal Mind, AMI Insurance, Foxit)
• Mastiff Games (Nippon Ichi Software)
• Medius IV (Norton Utilities, Bank of America)
• Michael Morgan (www.santana.com)
• MicroProse (Starship Troopers)
• Morgan Interactive
• odopod (Macromedia)
• OfficePerfect
• Olive Tree Press
• Pretty Brainy
• Property Sciences
• Pylon Studios
• Qrated
• Simulat (Blue Coat)
• Telemetry Solutions
• Thomas & Star
• Truband
• Unified Color
• Wesley Ashley Wines
Relevant Background
• BA in English Literature, University of California - Berkeley
• Longtime musician (guitarist, singer, composer, improviser, busker)
• Writer/Editor/Publisher, Information Sickness, a print zine of modular SF/fantasy/satire, real-world editorials, and actual music reviews
• Freelance Music Journalist for various SF Bay Area publications